Beyond the rhetoric of Overtourism: challenges and solutions for destinations beyond the limit.

April 28, 202614:50 - 15:30Arch Hall

From the implementation of predictive technologies to the redefinition of the tourism manager as a director of territorial balance, a comparison to transform emergency into conscious planning, capable of protecting residents' quality of life without compromising the hospitality economy.

Speakers

Roberto Huber

Director and marketing manager of Alta Badia Brand

Pierangelo Romersi

Director of Visit Emilia

Carlotta Ferrari

General Manager of Destination Florence

Moderator

Edoardo Colombo

President of Turismi.AI - Italian Association for Artificial Intelligence in Tourism
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