President of F Tourism & Marketing

A Destination Marketing and Destination Management professional, he began his career in 1985 as Head of Marketing and Communication at the Tourism Promotion Board of Catalonia and Barcelona.

Since 1995, he has directed the Tourist Board of Corugna, Spain, and then in 2000 the Tourist Board of Turin, with responsibility for the organisation of the 20th Winter Olympic Games.
In 2006, he went on to create and direct Turismo FVG, the regional tourism authority of Friuli Venezia Giulia.
In 2010, he founded Four Tourism, a tourism consultancy company.
In 2013, he created and managed the start-up of Explora ScpA, the company responsible for the tourism promotion of Expo 2015.

Today, he is sole director of FTourism & Marketing, a consulting company specialising in management and marketing of tourist destinations in Italy and abroad.